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Privacy Policy

Welcome to Bricks Up's Privacy Policy! At Bricks Up, we are committed to protecting your privacy and being transparent about our data collection, usage and storage practices. This policy outlines how we collect, use, store and protect your personal information when you interact with our LEGO news website.

1. Information We Collect

We receive, collect and store information you enter on Bricks Up or provide to us in any other way. In addition, we collect the Internet Protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information. We use software tools to measure and collect session information, including page response times, length of visits to certain pages, page interactions, and methods used to browse our website. Additionally, we collect personally identifiable information (including names, emails, passwords, comments and personal profiles).

When you submit a form or create an account on Bricks Up, we collect the personal information you give us, such as your name, email address and other contact details. Your personal information will be used for the specific reasons stated above only.

2. Why We Collect Your Information

We collect such non-personal and personal information outlined in the previous section for the following purposes:

  • To provide, operate and maintain the Bricks Up website.

  • To provide loyal users with ongoing customer support and technical assistance.

  • To be able to contact our visitors and users with general or personalised Bricks Up-related notices and promotions.

  • To create statistical data and other non-personal information, which we use to improve site performance and future engagement and articles.

  • To comply with any applicable laws and regulations.

3. Hosting on the Wix.com Platform

Our website is proudly hosted on the Wix.com platform. Wix.com kindly provides us with an online infrastructure to publish and manage our content and, therefore, create a compelling LEGO news website for you. Your data may be stored through Wix.com's secure data storage systems, databases and general applications. All Wix-hosted data is protected by firewalls and industry-standard security protocols.

We may contact you to notify you regarding your account, to troubleshoot problems with your account, to resolve a dispute, to poll your opinions through surveys or questionnairs, to send updates about our website, or as otherwise necessary to contact you to enforce our Terms of Service, applicable national laws, and any other agreements.

By using Bricks Up, you consent to the use of the Wix.com platform and the collection, usage and storage of your information in accordance with both our Privacy Policy and Wix's Privacy Policy.

4. Google AdSense

To display advertisements on our website, we use the well-known and trusted Google AdSense program. Google AdSense uses cookies to deliver targeted ads based on your interests and browsing history. You can learn more about Google AdSense and how it uses your information by visiting the Google AdSense Privacy & Terms page.

By using Bricks Up, you consent to the use of Google AdSense and the collection, usage and storage of your information in accordance with both our Privacy Policy and Google AdSense's Privacy Policy.

5. Cookies and Tracking Technologies

Bricks Up uses cookies and similar tracking technologies (such as pixels and web beacons) to collect and store certain information about each of your unique visits to our website. Cookies are small text files that are stored on your device when you visit a website, including our very own. Cookies help us better understand how visitors interact with our site, remember your preferences and improve your overall browsing experience.

We use both session cookies (which expire when you close your browser) and persistent cookies (which stay on your device until they expire, or you delete them yourself). We also use third-party cookies (such as Google Analytics and Google AdSense) to help us analyse how users interact with our website and improve the overall Bricks Up experience.

By using Bricks Up, you consent to the use of cookies and the collection, usage and storage of your information in accordance with our Privacy Policy. You can manage cookies through your browser settings.

6. Changes to Our Privacy Policy

We reserve the right to modify our Privacy Policy at any time, so please review it frequently. Changes and clarifications will take effect when posted. If you have any questions or concerns about our privacy policy, please contact us via email at info@bricksup.co.uk or alternatively use our contact page.

Thank you for choosing Bricks Up as your trusted source for LEGO news and content. We're committed to protecting your privacy and making your experience safe, fun and engaging.

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