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July 2024 LEGO Promotional/GWP Set News: Everything We Know

July is here and that already means we're halfway through 2024 and what a year it has been so far in the brick-building LEGO community. Sadly, the 1st of July 2024 isn't a big release date with only a handful of brand new models hitting shelves on this date such as 10338 Bumblebee. And even more unfortunate news is that July also looks pretty bleak regarding new promotions.

Two promotions are already currently available and will continue to be available, whilst stocks last, until the end of the week. Current rumours then suggest our third Houses of the World GWP will become available only a couple of days later but is currently the third and final promotional item rumoured for the seventh month of 2024.

Hopefully, more promos end up releasing than just three across July's 31 days but here's what we know so far for July 2024's selection.

40689 Firework Celebrations

This year's celebration GWP is 40689 Firework Celebrations which is already available and will remain that way until the 7th of July 2024. The 7+ model which contains 184 pieces and two Minifigures looks to coincide with tomorrow's July the 4th celebrations in America. 40689 is available with any purchases over $80 but, like with all GWPs, only whilst stock lasts so you may have to be quick!

As the name suggests, 40689 includes a small brick-built scene/display of launching fireworks. One firework is being prepared for launch whilst the others already have, displaying some beautiful brick-built effects to replicate real-life firework displays. Behind these fireworks is a dark blue wall with stickers of colourful fireworks along with some stars shining in the night sky.

Set Name - Firework Celebrations

Set Number - 40689

Age Range - 7+

Piece Count - 184

Price - GWP over $80

Release Date - 28th June - 7th July 2024

30678 Minions' Jetboard

July marks the release of the fourth Despicable Me film with LEGO sets based on the film being available since May. But, LEGO is now also launching the LEGO Despicable Me 4 polybag of 30678 Minions' Jetboard as a Gift With Purchase. It will be available until the 7th of July 2024 with purchases of LEGO Minecraft, Super Mario, Sonic, Animal Crossing and, of course, Despicable Me 4, over $40.

Set Name - Minions' Jetboard

Set Number - 30678

Age Range - 6+

Piece Count - 48

Price - GWP over $40

Release Date - 3rd - 7th July 2024

40692 Sweet Shop

The third LEGO Houses of the World set for 2024 is 40692 Sweet Shop and like the other two released in the first half of the year, 40692 will be available with any purchases over $200. This will start from the 9th of July 2024 and, even though it's not confirmed, will most likely last around a week or 10 days.

The exterior of the microscale Sweet Shop feels very Willy Wonka-like with a lot of bright colours such as blue, yellow and pink. A giant brick-built sweet is right at the top of the store along with a stickered 'Candy Shop' sign above the shop's microscale door. Like the other shops and houses before it, it's spread across two floors which can easily be removed.

Inside, the Sweet shop itself is spread across two floors with plenty of interesting and sugary treats available for our microscale customers. There's the counter along with a couple of stickered displays, liquorice allsorts, lollipops, ice cream and cupcakes. A pinball machine and a cake are also included as one of the many display pieces in the Sweet Shop.

Set Name - Sweet Shop

Set Number - 40692

Age Range - 12+

Piece Count - TBC

Price - GWP over $200

Release Date - 9th July 2024

So that concludes what we know so far about the promotional and gift-with-purchase sets for April 2024 but what do you think? How many of these GWPs will you be trying to pick up? Which one are you most excited for? Let us know your thoughts and opinions in the comments below.


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